September 16, 1968
U.S. Presidential candidate Richard Nixon delivers the line “Sock it to me” on the TV show Rowan & Martin’s Laugh-In. Nixon’s five-second appearance took six takes to get it right. They had offered him the line, “You bet your sweet bippy,” but he turned it down stating he didn’t know what a “bippy” was and didn’t want to find out. Some credit this appearance before a large mostly younger audience as helping him win a close election.